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Sound to See, Color to Hear

Samsung Electronics

Neo QLED 8K TV and Q-Series Soundbars with Q-Symphony Technology create a single powerful sound and an immersive viewing experience.

With this unique technology, the TV speakers and the soundbar speakers work in sync to deliver pleasant surround sound and picture quality.

Solution

Cinematic video of demonstration the capabilities of a premium Neo QLED 8K TV with a Soundbar through dance – performed by Kazakhstani contemporary dancers.

Campaign

– YouTube
– Cinema, 2.39:1 Cinema Scope
– Instagram
– Retail Displays
– Retail on TV Screens
– Brandshop
– Landing Page
– Sales Promo
– E-Mail
– Display Ads

Results

The long-term impact on premium TVs and soundbars:

– Sales +94%
– Awareness +163%